Strategy & Design

Visual Design

A well-designed site draws users in because it communicates your brand clearly and effectively while being enjoyable and easy-to-use.

UI Design

Design is more than just making your site look good. The end goal is to organise the information your organisation has to offer in a user interface that speaks in a clear, unambiguous visual language.

Our teams at SilverStripe practice design-led development, a process that puts discovery and research first. Only after we have a deep understanding of your organisation's goals can we create concepts, start solving problems, and discover solutions while evolving the conceptual design. The vision gained during the research and design phases for your site guides the technical implementation through your launch and beyond.

Case Study

An overhaul for EPA’s online presence

SilverStripe worked with EPA to create an easy to navigate site with a modern appearance that solidified the work EPA had done around their identity and brand.


Your visual identity influences your customer’s perception of your brand. With your direction we will create an engaging brand identity that is true to your company and its values. A clear, consistent, and unique brand gives you a competitive edge over others, and encourages your customers to engage with you.

We have created brands, sub-brands, and campaigns from scratch, as well as giving existing brands a refresh. SilverStripe’s branding capabilities include logo design, choice of typeface and colours, brand guidelines, as well as applying that brand across digital and physical collateral. Our methods will inform your brand strategy going forward, helping you connect with your ideal customer.

AIP Branding v2


Icons serve as an important visual aid in any graphical communication. Their primary function is to act as a common visual language, removing the possibility of open interpretation or ambiguity.

Presenting your content or messages in a clear, concise manner will facilitate your user’s experience by guiding them to where they want to go. The design team at SilverStripe can craft icons for your organisation or project that succinctly convey written content via visual cues, whilst adding interest to a design.

Design Intuative


Our focus on user experience leads to website designs that are intuitive, functional, and easy-to-use. 


Design Accessible


Accessibility is prioritised throughout our design process. We create inclusive websites for all users.

Design Fully responsive


We optimise our designs for desktop, mobile, and tablet. Your website will work seamlessly across all devices. 

Contact us about our Visual Design services