Strategy & Design

Visual Design

A well-designed site draws users in because it communicates your brand clearly and effectively while being enjoyable and easy-to-use.

UI Design

Design is more than just making your site look good. The end goal is to organise the information your organisation has to offer in a user interface that speaks in a clear, unambiguous visual language.

Our teams at SilverStripe practice design-led development, a process that puts discovery and research first. Only after we have a deep understanding of your organisation's goals can we create concepts, start solving problems, and discover solutions while evolving the conceptual design. The vision gained during the research and design phases for your site guides the technical implementation through your launch and beyond.

Case Study

An overhaul for EPA’s online presence

SilverStripe worked with EPA to create an easy to navigate site with a modern appearance that solidified the work EPA had done around their identity and brand.

Design Intuative

Intuitive

Our focus on user experience leads to website designs that are intuitive, functional, and easy-to-use. 

 

Design Accessible

Accessible

Accessibility is prioritised throughout our design process. We create inclusive websites for all users.

Design Fully responsive

Responsive

We optimise our designs for desktop, mobile, and tablet. Your website will work seamlessly across all devices. 

Branding

Your customer’s experience starts with how they interact with your brand–how your visual statement embodies your identity, and how your brand’s touchpoints interact with them to provide an experience that is informative, intelligent, and enjoyable.

A brand is not simply a logo, it is everything about your organisation that your customer experiences. Messaging, imagery, photography, product, and interactions are all part of the design of your brand. SilverStripe’s branding capabilities include logo design, defined brand typeface and colour palettes, to-the-point brand guidelines, tone of voice, and of course brand collateral design (digital & physical). It doesn’t matter if you already have a brand or not. We are experienced at creating brands (including sub brands and campaigns) from scratch, as well as giving existing brands a refresh. 

Iconography

Icons serve as an important visual aid in any graphical communication. Their primary function is to act as a common visual language, removing the possibility of open interpretation or ambiguity.

Presenting your content or messages in a clear, concise manner will facilitate your user’s experience by guiding them to where they want to go. The design team at SilverStripe can craft icons for your organisation or project that succinctly convey written content via visual cues, whilst adding interest to a design.

Contact us about our Visual Design services