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Andrew Underwood

a.k.a , Product Marketing


Spreading all that SilverStripe goodness

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Member since May 2017


23 Blog posts


Update: StripeCon EU 2018

As we get ready for StripeCon EU 2018, we've got a fantastic group of community supporters joining us in Enschede. This update covers everything you need to know about our speakers and sponsors. We're looking forward to seeing you there!

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Site of the Month: Fittopia

Impulse Digital are creators of this months 'Site of the Month' for their work on Fittopia.com.au. Impulse Digital developed an online lifestyle platform for Fittopia that helps fitness businesses to connect with media outlets. Read more about the project and what modules were used here.

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Introducing the SilverStripe Resources Centre

Announcing the launch of our brand new, completely free Resources Centre, where we've brought together years of expertise into one place. You will find a collection of downloadable content including case studies, eBooks, whitepapers and more. 

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StripeCon EU 2018: See you in Enschede!

We are happy to announce StripeCon EU 2018, this year in Enschede, The Netherlands on the 20th-22nd of September. Join us in Enschede to meet the community, learn what is happening in the open source space or get involved and present a talk yourself! 

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Video: StripeCon NZ 2017 - Aaron Carlino

The rise of the Headless CMS is now becoming realised for the SilverStripe community, with early adoption projects beginning to surface. In this talk from StripeCon NZ 2017, Aaron Carlino (Uncle Cheese) discusses and demos Headless SilverStripe by building a modern, API-driven application in SilverStripe 4.

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Video: StripeCon NZ 2017 - Danäe Miller-Clendon

What may seem like trivial decisions can actually be some of the most important when creating modules. Not just the modules themselves, but the structure and language used, all affect how your brand is interpreted by your audience.

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SilverStripe vs WordPress - An agency perspective

As a web agency, it's important to help your clients understand the pros and cons for any technology choice. We sat down with the team at Devmac to talk about how they navigate conversations when it comes to deciding on SilverStripe vs WordPress.

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Video: StripeCon NZ 2017 - John Milmine and Paul Clarke

We continue to release our series of StripeCon New Zealand 2017 videos, this time hearing from John Milmine of DNA and Paul Clarke from SilverStripe on the topic of content blocks. 

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Video: StripeCon NZ 2017 - Nicole Williams and Robbie Averill

We're busy prepping modules to be compatible with SilverStripe 4. Nicole Williams and Robbie Averill deliver a fun presentation from StripeCon NZ to show what sort of modular taste sensations you can expect with the SilverStripe 4 release.

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The future of content delivery

How we produce, distribute and consume content is changing. To illustrate our thinking on the topic, our future of content delivery series in now available to download for free. If you're a marketer or CMS user, learn what is happening in the content space and what you should keep an eye out for.

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Video: StripeCon NZ 2017 - Sam Minnée - Stripe to the Future

'Where we've come from, where we are and where we're going,' Sam Minnée looks at SilverStripe's journey and how we start fast and stay fast.

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10 tools for marketers to try in 2018

Everyone's got their favourite tools for getting the job done. SilverStripe Product Marketer, Andrew Underwood, lists 10 of his favourite tools for marketers to try this year. 

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What a year it has been

For our last post of 2017, we wanted to thank the community for yet another incredible year for SilverStripe. We take a look at some of our achievements in 2017 and what you should know about our availability over the holiday period. 

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SilverStripe welcomes Voyage as a Professional Partner

We welcome the Christchurch based digital agency Voyage to the SilverStripe Partner Network. Voyage excels in taking digital products and ideas, and communicating them through stunning website experiences. We sit down with Voyage to hear more about their story and work.

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StripeCon New Zealand: Update and Speaker Spotlight Pt 2

In a couple of weeks the SilverStripe community will be coming together to learn, network and celebrate the release of SilverStripe 4. In this update we cover the remaining speaker spotlights and provide details for the StripeCon NZ livestream.

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StripeCon New Zealand: Update and Speaker Spotlight

The very first StripeCon New Zealand is just around the corner. We've locked in the speakers and will be spotlighting each speaker and their topic. There are only a few tickets left to StripeCon so check out what will be going on and grab a ticket!

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A Silver Summer

Summer is coming. We're taking part in the Summer of Tech and Summer of Biz internship programs to attract recent graduates to come and work with us this Summer. 

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Update: StripeCon NZ 2017

Immerse yourself in the SilverStripe community at StripeCon New Zealand 2017. Here is a quick update on tickets, sponsors and speakers for the very first StripeCon event to be held on the 23-24 of November.

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Site of the Month: Royal Albert Hall

August's 'Site of the Month' has been awarded to the Royal Albert Hall. Their simple, interactive website was built by SilverStripe Professional Partner Made Media. 

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Update: StripeCon Europe 2017

StripeCon Europe is shaping up to be an exciting event for the European based SilverStripe community. In this update we cover all you need to know about tickets, speakers and sponsors. We're looking forward to seeing you in Malta.

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Module of the Month: SilverStripe DebugBar

Bugs, no one likes them, everyone gets them. This months 'Module of the Month' helps developers gain deeper insights into their projects and identify performance issues. 

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Site of the Month: Alberta Electric System Operator

July's 'Site of the Month' has been awarded to AESO (Alberta Electric System Operator). Built by SilverStripe Professional Partner Evans Hunt, the beautiful looking website makes finding information easier and significantly improved on-site engagement. 

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StripeCon NZ tickets are now available

You can now get the early bird tickets to attend the first-ever StripeCon in the capital of New Zealand.

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